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About Us Section 1

Unbiased advice, backed by science

Unbiased advice, backed by scienceWhat are the best beauty products for you? The answers are in your skin. Try our Skinalyser™ now and askbella will scientifically match your skin to the most suitable products in an instant.What are the best beauty products for you? The answers are in your skin. Try our Skinalyser™ now and askbella will scientifically match your skin to the most suitable products in an instant.

Our story

Our story
In a world clouded by sponsorships and commercial collaborations, it's hard to find a source of skincare information you can trust. Askbella was created out of a genuine longing for honest, independent advice on beauty products.In a world clouded by sponsorships and commercial collaborations, it's hard to find a source of skincare information you can trust. Askbella was created out of a genuine longing for honest, independent advice on beauty products.The AI built in to our Skinalyser™ tool sifts through the vast array of products on the market, finding the best match for your skin. It's simple, clinical and unbiased.The AI built in to our Skinalyser™ tool sifts through the vast array of products on the market, finding the best match for your skin. It's simple, clinical and unbiased.
With it, our aim is to take the confusion and mis-information out of purchasing beauty products. We want to help you make the right purchase decision, saving you time and money and minimising wastage.With it, our aim is to take the confusion and mis-information out of purchasing beauty products. We want to help you make the right purchase decision, saving you time and money and minimising wastage.We know we can help make your skincare search a success - and we look forward to hearing your story soon!We know we can help make your skincare search a success - and we look forward to hearing your story soon!Keep in touch.Keep in touch.
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Elaine Yang
Founder of askbella
Elaine Yang
Founder of askbella
About Us Section 3

The answers are in your skin

The answers are in your skinBuild your own skincare profile and get independent product recommendations based purely on your skin. It's the science behind skincare, and it makes finding your perfect match easier than ever.Build your own skincare profile and get independent product recommendations based purely on your skin. It's the science behind skincare, and it makes finding your perfect match easier than ever.

What we promise

What we promiseWe have some simple principles we follow to make skincare less baffling.We have some simple principles we follow to make skincare less baffling.
NO MORE SEARCHING
NO PAID ENDORSEMENTS
ONE STOP SHOPPING
NO MORE SEARCHING
NO PAID ENDORSEMENTS
ONE STOP SHOPPING

Press coverage

Press coverage
PopSugar
Herald Sun
The Australian
Sydney Morning Herald
The Age
Junkee

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